R&D FOR BEHAVIOR CHANGE Collaborative development to automate and assess digital health interventions.


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When Patients Don’t Take Medication – Everyone Gets Sick

  • October 2014

October 22, 2012

The old adage, “an apple a day keeps the doctor away” has never been truer – so why aren’t patients eating them!

Studies show 50% of U.S. patients do not take their medicines as prescribed, resulting in over $300 billion annually in direct and indirect costs to the healthcare system and the economy. Non-compliance has been associated with as many as 125,000 deaths per year, 10% of older adult hospital admissions, 40% of admissions to nursing homes, 20% of cases of preventable adverse drug events, and an additional $2,000 a year/patient in medical costs for physician visits.

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